Aurora Biotech
Aurora Biotech is a pioneering life sciences company focused on next-gen diagnostics. They approached us needing a web presence that matched the sophistication and integrity of their work.
Duration
5 months
Year
2022
faster page load
converstion rate
brand recall
website engagement
Categories
Brand Identity
UX/UI Design
Web Development
Industry
Biotechnology
Robotics
Awards
Awwwards
Overview
Transforming a biotech vision into a sleek, trustworthy digital presence.
Aurora Biotech is a pioneering life sciences company focused on next-gen diagnostics. They approached us needing a web presence that matched the sophistication and integrity of their work.
Goals
Establish credibility and communicate innovation with clarity.
Aurora needed a website that would instill trust in investors, partners, and clients alike. Our goal was to design a clean, modern, and scientific visual language that balanced technical precision with warmth and accessibility. The site had to support a growing library of research, offer flexibility for future updates, and perform across all devices.
Impact
A bold new digital identity for a brand shaping the future of health.
Following launch, Aurora Biotech saw an immediate increase in contact form submissions from qualified leads. Time on site doubled as users explored the research and story-rich pages. Their executive team now uses the site as a core tool for pitch meetings and public relations.
It takes a stellar team to launch great work.
Every project is a collaborative effort. Here are the creatives, strategists, and partners who helped bring this vision to life.
Account Director(s)
Patricia Johnson
Operations Director(s)
Michael Vega
Patricia Johnson
Creative Direction
Michelle Thompson
Project management
Karen Rasmussen
Ryan Tran
Brand Strategy
Brenda Salas
Karen Rasmussen
Kristen Heath
Motion Design
Brooke Dean
UX/UI Design
Brenda Salas
Carla Gonzales
Illustration
Tiffany Hubbard
Copywriting
Steven Potter