Drift Commerce
Built an optimized eCommerce site with refined product storytelling and user flow for conversions.
Duration
6 months
Year
2024
checkout speed
product discovery engagement
returning visitors
increase in mobile sales
Categories
Web Design
SEO
Social Media
Industry
eCommerce
Awards
CSS Design Award
Overview
A seamless brand and web experience built for speed, scale, and storytelling.
Drift Commerce is a modern eCommerce logistics platform helping brands streamline fulfillment with real-time insights. They came to us needing a sharp, high-converting website and identity that conveyed performance and trust.
Goals
Design an efficient, conversion-driven site that builds trust at every scroll.
Drift needed to clearly communicate complex logistics capabilities in a simple, approachable way. We focused on performance visuals, intuitive flows, and clear value propositions. The backend needed to support rapid content updates, testimonials, and feature rollouts.
Impact
Improved conversion rates and stronger brand positioning across the board.
Within a month of launch, Drift Commerce reported a 38% increase in demo requests and improved bounce rates. Internal teams now feel confident sending prospects to a site that matches the quality of their service, and investors have praised the new brand positioning.
It takes a stellar team to launch great work.
Every project is a collaborative effort. Here are the creatives, strategists, and partners who helped bring this vision to life.
Account Director(s)
Diana Hooper
Operations Director(s)
Tiffany Hubbard
Ryan Tran
Creative Direction
Michelle Thompson
Patricia Johnson
Project management
Jennifer Wilson
Carla Gonzales
Joan Carey
Brand Strategy
Brenda Salas
Motion Design
Jason Banks
UX/UI Design
Patricia Johnson
Jennifer Wilson
Illustration
Stephanie Ortiz
Steven Potter
Copywriting
Kristen Heath
